Located mainly on major highways or expressways, bulletins command very high traffic exposure. Because of the enormous size and the ability to "customize" messages with cut-outs and extensions, they afford greatest visibility.
Outdoor Advertising Billboard
Outdoor Advertising Billboard is the largest poster form, located chiefly in commercial and industrial areas on primary and secondary arterial roads. It is viewed mainly by persons in automobiles and delivers exposure to both residents and commuter traffic.
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